CCC-CAP-Residential-Survey-FLIPBOOK

4 - Knowledge & Understanding Of Climate Change & Climate Action

Climate Change Terms: Clarity of Meaning

Questions: Q.29 Please tell me how clear a meaning each term has to you

Sample size: 509

All adults

Very clear (4-5)

Carbon footprint

68%

Biodiversity

62%

Sustainable Development

58%

Net Zero Emissions

57%

Climate Neutral

44%

(Climate Change) Adaptation

42%

(Climate Change) Tipping Point

41%

(Climate Change) Mitigation

40%

Climate Resilient

32%

Just Transition

20%

54% Male 57% 16-24yrs 58% ABC1 (31% C2DE)

Average

46%

Understanding of climate change terms is ultimately modest, while also showing considerable variation: understanding peaks for ‘carbon footprint’ and ‘biodiversity’; 6 of the 10 tested terms are understood by considerably less than 50% of residents.

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